Our Black Friday Guide for Creators is back!
Don't pay double for these subscriptions again... Save on tools you already use, see what we've been up to in Toronto, and read one creator's take on "perfect timing."
If you’re looking for Black Friday deals you’ll actually use as a creator, you’ve opened the right email.
And thankfully, every one of these strategic deals can be snagged from the comfort of your own home. No department-store mobs, no risk of being trampled in the electronics aisle over a discounted Xbox (…is this still a thing or are we aging ourselves?).
Here at Socality, we’ve built a bit of a tradition around sharing our top Black Friday Deals for Creators—offers that’ll save you money on some of the subscriptions and gear you’re probably already paying for. If the monthly fees are getting a little out of hand (or if you’ve been waiting for the right moment to upgrade your gear) this is the week to do it, and we’ve got you covered.
Also in this edition, you’ll hear from guest contributor Alicia Maclaren. Her story starts small: a moment of curiosity in a friend’s kitchen that slowly grew into a passion she eventually went all-in on. It’s a reminder that creative breakthroughs rarely begin with a master plan or “perfect timing.” If you’ve ever felt pulled toward something you’re afraid or overwhelmed to start, Alicia’s piece is an inspirational must-read.
Creating the Life You Want - One Loaf at a Time
Guest Contributor: Alicia Maclaren (@aliciamaclaren, @alicias.bakehouse)
And finally, this week’s 3 Things segment is all about small habits that build real creative momentum. If you’re feeling unsure where to begin (or tired of overpaying for the tools and gear you rely on to do your job), this edition’s for you.
Happy saving!
—Emily & Chloë
3 THINGS | BUILDING CREATIVE MOMENTUM
3 Things: Small Habits that Build Big Creative Momentum
Rome wasn’t built in a day, and Alicia didn’t build her bakery overnight. If you read Alicia’s contributor piece, you’ll know her passion for baking started as a simple curiosity—one she finally explored in a friend’s home kitchen during a difficult and uncertain season of life. That small habit of baking each week helped Alicia find clarity, confidence, and eventually a passion worth pursuing. Her story is a reminder that you don’t have to become a pro in order to get started, but you do need to give your creativity space to grow and a fair chance at becoming something tangible.
If you’re not sure where to start, try these three small habits to help you build some momentum:
1. Start with a weekly “creative hour” and see where it leads
Block off one hour each week that’s dedicated entirely to creating what fuels you. No pressure, no need for perfection. Start small on purpose: you might be surprised how often that single hour turns into two or three (and that’s usually the first sign you’ve stumbled into something worth exploring further). At the end of each month, give yourself a quick “monthly review” to look back on what you created. Notice what you enjoyed, what you learned, and what feels worth pursuing next. This simple rhythm keeps your curiosity alive and shows you how far consistent effort can take you.
2. Keep a running idea list to capture inspiration when it strikes
Creative momentum often fades because our best ideas get lost in the chaos of everyday life. Keep a single note—on your phone, in a notebook, or even through voice memos—where you log anything that inspires you: visuals, concepts, articles, recipes… anything that lands with a spark. Use this list as a personal vault you can revisit when you’re feeling stuck or unsure where to begin. Over time, it will become a clear picture of what genuinely excites you as a creative.
3. Choose one micro-goal each week to keep yourself moving forward
Instead of chasing massive breakthroughs, set one small creative goal you know you can complete in 15-30 minutes. This could be watching a quick tutorial on a tool you’ve been meaning to learn, testing a simple lighting setup, or reading a chapter from a book on your creative medium of choice. Micro-goals like these remove the overwhelm and build confidence through tiny, steady wins (wins that quietly compound into real momentum).
Do you have any daily or weekly habits that help you build creative momentum? Drop them in the comments below. We’d love to hear what’s working for you!
EVENT RECAP | TORONTO CREATIVE EXPERIENCE
That’s a wrap, YYZ! A huge thank-you to everyone who came out to our final Toronto Creative Experience of 2025. We hope you had the chance to make some new connections (or a few familiar reconnections).
The styled sets at this one were all about movement and mood. The first featured an immersive hanging art installation, where our talent moved rhythmically through layers of sheer fabric. The next was a colourful vignette with a talented live painter and their tools in action. And the third brought a moody edge, with talent styled on a motorcycle surrounded by a striking mix of lights and fog.
As the afternoon transitioned into evening, the studio lighting created a dramatic change in atmosphere. We truly can’t wait to see how our early and late timeslots captured the unique, shifting elements. Keep an eye on IG to see for yourself!
To stay on top of upcoming events, subscribe to the Socality Community Calendar on Luma and make sure to keep an eye on our Instagram page.
RESOURCES | BLACK FRIDAY DEALS FOR CREATORS
Black Friday Deals for Creators
It’s officially back! Our creator-focused Black Friday Roundup has become a favourite tradition over here (and for good reason).
We know all too well how much of a financial toll the necessary subscriptions, add-ons, and gear can take on self-employed creatives. But take it from us: Black Friday is hands-down the best time of year to dramatically cut those expenses—and we’ve rounded up the most relevant deals so you don’t have to dig.
Whether you’ve been eyeing one of these purchases for a while or simply want to pay less for a tool you’re already using, do future-you a favour and take advantage of these deals while you still can.
Canon Canada: Level Up Sales Event
Offer: 60% off select products store wide
*Offer ends December 4
Why we love this deal: Not only is this the most affordable way upgrade your gear, but you can also receive some extra perks in the process! With the purchase of select cameras, Canon’s gifting free access to their IGNITE program for an entire year, plus a $99.99 Frame Lab credit. Hit the link below for all the details!
Adobe Creative Cloud Pro
Offer: 50% off your first year
*Offer ends November 28
Why we love this deal: You’re likely paying for these tools already, so why not pay much less? Adobe Creative Cloud Pro gives you access to 20+ industry-standard apps: Photoshop, Premiere Pro, Lightroom, Illustrator, After Effects, Firefly Creative AI, and more. If you’re a photographer, videographer, designer, or hybrid creator, this bundle is the holy grail.
Artlist
Offer: Up to 40% off yearly plans
Why we love this deal: Whether you’re editing YouTube videos, client reels, wedding films, or IG Reels, royalty-free music is essential. Artlist offers high quality tracks and SFX, plus a variety of the new AI photo and video models to play with. Black Friday is by far the cheapest time to subscribe.
CapCut Pro (Desktop)
Offer: 40% off your first month (PC or Mac)
*Offer available from November 24-26
Why we love this deal: CapCut Pro has some shockingly powerful editing tools, plus a range of AI features (text-to-speech, AI design, retouching, and more). It’s a fantastic option for anyone creating social content, as it skips the Premiere learning curve but still delivers polished, professional results.
Surfshark VPN
Offer: $2.79/mo (down from $9.25/mo) + 3 bonus months
*Offer ends December 2
Why we love this deal: Surfshark is one of the most reliable VPNs for secure browsing on the go. If you edit on public Wi-Fi, share large client files, travel often, or work from cafés, this deal gives you peace of mind for far less.
Masterclass
Offer: Up to 50% off your first year before Black Friday
Why we love this deal: Who wouldn’t want to learn from the legends? A Masterclass subscription includes access to 200+ classes (taught by industry pros) that you can watch anywhere, anytime. Plus, this offer is available to gift to a loved one too!
Shopify
Offer: $1/month for the first 3 months + 3-day free trial
Why we love this deal: If you’re looking to sell prints, presets, workshops, or any kind of digital download, Shopify is one of the strongest platforms out there. This is the lowest-risk window you’ll get to set up shop and keep more profit in your pocket.
Beyond these, make sure to check your favourite tools and subscriptions this week to see where you can save. Know of an offer that other creators could benefit from? Drop it in the comments to add to our list!
Keep up with the community: